The competition is now closed

On March 4 2013, we sent two top secret new Volvo FM on a tour of Europe before it was launched. We asked the trucking community to take the very first photo of it by running a paparazzi photo challenge on this website. The visitors were given clues and hints on the locations of each truck.

First prize: All expenses paid trip to Gothenburg, Sweden, including exclusive test-drive of the new Volvo FM. We also awarded the same prize to the best photo from each country.

The competition is now closed and our top secret new Volvo FM trucks have been launched.

Congratulations to all the winners!